Nissan releases first Global Brand Campaign TVC [60 secs]

Car Maintenance Tip of the Week

Does your car key share a chain with a dozen or more other keys? That’s a pretty heavy load hanging off the car key when it’s in the ignition.The weight, combined with bouncing while you drive, can wear out the tumblers inside the ignition and eventually lead to ignition switch failure.To add years of service to your ignition switch, purchase a lightweight key chain that allows you to separate your ignition key from the others. Drive with only the ignition key in your ignition. If your ignition key “sticks” when you try to turn on the car, it’s a warning that your ignition switch is about to fail. Replace it before you get stranded.

Nissan Car Care Event

Visit our service department for a courtesy 100 point check up. You could win 2 tickets to the Heisman Trophy Gala. Click the link for more details!

Click HERE for more details.

Monthly Coupon Specials: October

Our offers this month include 10% off on an oil change and extra money on trade in vehicles.  Click the link to print your copy today!

Click HERE to visit our Facebook Offers page.

Comfort Zone: Seat Technology Aims to Cut Fatigue

Nissan is developing "fatigue-free seats" to cut driver and passenger fatigue and make long periods of driving a pleasant experience.

Research and analysis on the human body and cars led to the "neutral posture", which humans take on in a weightless environment.

The "Comfortable seat with spinal support" has been developed utilizing ergonomic technology.

The first challenge in development was how to maintain the neutral posture achieved in a weightless environment on the seat. Through a joint research program with Yamazaki Laboratory at Keio University, using a seat simulator and a musculo-skeletal model for seating analysis, Nissan reduced loads to the smallest amount on each muscular and spinal area from the seated position.

Nissan used control of the distribution of local deformation characteristics around the seat back in its initial shape to help realize optimal support. The "Neutral Posture Concept" provides continuous support from the pelvis to the chest, working to reduce muscular and spinal loads and improve blood flow, thereby reducing fatigue over long periods.

Courtesy of nissannews.com

Car Maintenance Tip of the Week

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Tune-Up Anachronism
There are no more "tune-ups." Valves no longer need adjusting, ignition timing is computer controlled and there are no carburetors to fiddle with. About all that's left of the old tune-up drill are the spark plugs. These are often good for 100,000 miles, so don't change parts just to change parts. Instead, save up for those big 60,000- and 120,000-mile services when the timing belt, spark plug wires and coolant are due for replacement.

Courtesy of http://editorial.autos.msn.com 

2013 Nissan Sentra: Wouldn't It Be Cool?

Quick Quotes Online

Have you been thinking about getting a new car?  Do you have something specific in mind?  Head over to our website to get a quick price quote on any of the great new models that we offer!

Click HERE to get started.

Nissan Launches Reinvented 2013 Pathfinder – More Style, Comfort, Room, Innovation and Best-in-Class Fuel Economy

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The original Nissan Pathfinder, introduced more than a quarter century ago, set the bar high for the generations that followed. Known as the perfect family adventure vehicle, each successive Pathfinder design has remained true to that original premise while evolving to meet the changing needs of its owners. Now, with the introduction of the all-new 4th generation, not only does Pathfinder provide capability with comfortable seating for seven, intuitive 4WD and 5000-pound standard towing capacity, but it resets the standard for the segment with an unprecedented level of premium style, comfort, fuel economy and thoughtful technology.

True to Nissan’s philosophy of staying ahead of the competition, the 2013 Nissan Pathfinder offers a long list of both best-in-class and unique-to-class specifications and features, including:

• Best-in-class fuel economy*
• Best-in-class interior passenger volume**
• Best-in-class front headroom and front legroom**
• Most standard towing capacity in class**
• Class-exclusive selectable 2WD, Auto and 4WD Lock modes**
• Class-exclusive Xtronic CVT® transmission**
• Class-exclusive 3rd row seat recline**
• Class-exclusive Around View™ Monitor***
• Class-exclusive Easy Fill Tire Alert System**

The new Pathfinder also addresses the "innovation that excites" needs of today’s drivers, with levels of responsive acceleration, braking, handling and ride comfort expected of a Nissan product.

"Our goal, which we’ve achieved, was to be the best not just on paper but in the real world. We focused our efforts on leadership in the areas that family SUV owners want most, such as Around View™ Monitor and Easy Fill Tire Alert," said Al Castignetti, vice president and general manager, Nissan Division, Nissan North America, Inc.

Class-Leading Capability and MPG
Addressing buyers’ desire for more efficiency in every aspect of their lives, the all-new 2013 Pathfinder utilizes a refined new drivetrain featuring a 3.5-liter DOHC V6 engine mated to a next-generation Xtronic CVT® (Continuously Variable Transmission) to help provide a 30 percent**** increase in combined City/Highway fuel economy (over the previous V6-equipped model). Fuel economy is rated at 26 mpg Highway / 20 mpg City and 22 mpg Combined for the 2WD model and 25 mpg Highway / 19 mpg City and 21 mpg Combined for the 4WD model.

The new engine and CVT combination maintains nearly the same horsepower as the previous generation’s larger displacement 4.0-liter V6 – 260 horsepower versus the previous 266 – and delivers responsive acceleration in a variety of conditions. The CVT holds the engine at the ideal rpm for the conditions at hand, offering responsive power for passing or towing when needed and quiet efficient running at cruising speeds or around town.

With the available intuitive four-wheel drive, Pathfinder continues to serve as an excellent vehicle for inclement weather driving conditions. Pathfinder is the only vehicle in class with selectable 2WD, Auto or 4WD Lock modes for its available intuitive ALL-MODE 4x4-i system. The system lets the driver choose full-time 2WD for maximum fuel economy, Auto mode to automatically monitor conditions and adjust the balance of power between front and rear wheels for best traction, or 4WD Lock mode when the confidence of full-time 4WD is desired. In addition, standard Hill Start Assist helps add control when starting and driving away on a steep incline (both 4WD and 2WD models).

With best-in-class standard 5,000-pound towing capacity, the new Pathfinder also retains its ability to tow boats, jet skis, trailers and a variety of other recreational gear.

"When it comes to supporting family adventures, the Pathfinder’s rugged heritage comes through – allowing the driver to select the 4WD mode when desired, as well as offering an Auto mode or 2WD," said Castignetti. "And the combination of best-in-class fuel economy and standard towing capacity, comfortable seven-passenger seating and best-in-class passenger volume makes this a vehicle worthy of the Pathfinder name."

In one other important measurement, the new generation Pathfinder weighs as much as 500 pounds less than the previous body-on-frame design. This helps contribute to the enhanced fuel economy performance, as does the use of front and rear spoilers, rear tire deflectors and rear suspension fairings to help achieve one of the best aerodynamic performances in the segment.  The 2013 Pathfinder’s 0.34 coefficient of drag is a 13 percent improvement over that of the outgoing model.

Next-Generation Styling
Along with reduced weight, Pathfinder’s new unibody platform provided the designers an opportunity to create the more aerodynamic exterior without compromising headroom or cargo capacity. Moving upscale in appearance, the new exterior styling presents a smart fusion of signature Nissan styling cues and dynamic strength. The look is adventure-ready with wheel-oriented muscular fenders and a strong, stable stance. The upper body features an open cabin with a low beltline and thin A- and D-pillars, which flow smoothly into the rugged, durable-looking lower body.

Other exterior details include a wide chrome grille and large aerodynamic headlights, recessed front windshield wipers, chrome door handles and large rear combination lights. An available Dual Panorama Moonroof, with sliding opening front panel and fixed rear glass panel which extends over the 2nd and 3rd rows, combines with the large windows to create an open, airy interior environment.

"With its new aerodynamically optimized shape, the styling is a major step forward in the evolution of the SUV – retaining its people- and cargo-hauling utility without looking quite so utilitarian," said Castignetti. "As a true Next-Gen SUV, it’s fitting that a vehicle that tackles adventures in a whole new way completely looks the part."

A Mid-Size SUV with Full-Size Comfort
The new Pathfinder is a right-sized, 3-row/7-passenger SUV with the seating and cargo capacity that growing families need, offering the benefits of a modern crossover with the comfort of a larger SUV.  Use of the unibody platform provides numerous benefits, including a flat floor for enhanced interior packaging flexibility and more space. Overall interior roominess has been increased by 8.4 cubic feet versus the 2012 Pathfinder design.

"The new Pathfinder demonstrates that when it comes to modern interior design, you can have it all – SUV capability, roominess, premium features, versatility and user-friendly technology," said Castignetti. "By giving equal priority to both the driver and each and every passenger – including those in the 3rd row – we’ve created a premium driving experience and environment for all."

Pathfinder’s quiet, comfortable interior includes a wide range of available features, including three rows of rich leather-appointed seating surfaces, heated and cooled front seats, heated 2nd row seats, heated steering wheel, power tilt and telescoping steering wheel, Nissan Intelligent Key® with Push Button Start, multiple user memory settings and an advanced Bose® Audio System with 13 speakers.

The Pathfinder’s unique versatility comes to life in the design of the 2nd and 3rd rows with exceptional 3rd row access – thanks to large rear door openings and the EZ Flex™ Seating System with 5.5 inches of 2nd row seat travel for ease of entry and exit to the 3rd row. The 60/40-split 2nd row features innovative LATCH AND GLIDE™ technology that allows forward movement and access to the 3rdrow with a child safety seat remaining securely in place (on the passenger curb side).

"One of the dilemmas facing families with both young children and infants/toddlers is getting the older kids into the 3rd row without having to remove a child safety seat mounted in the 2nd row. This innovative design solves that issue," explained Castignetti. "Plus, with the extensive 2nd row seat travel, it’s easy to adjust legroom or accommodate cargo spontaneously as needed."

The 3rd row seat is a 50/50 split-folding design, offering added cargo flexibility, and it also reclines for greater passenger comfort – a feature not offered with other SUVs in class. Both the 2nd and 3rd row seats fold flat for optimal cargo capacity and there is additional under floor storage in the rear cargo area.

Thoughtful, Advanced Technology
Thoughtful technology is also found throughout the Pathfinder interior, starting with the instrument panel, which includes the Advanced Drive-Assist™ Display in the center of the instrument cluster right in front of the driver. The instrument panel also includes a large multifunction center IT display, available Nissan Navigation System with NavTraffic real-time traffic and NavWeather weather information (SiriusXM subscription required, sold separately), Zagat Survey® restaurant guide, Streaming Audio via Bluetooth® and RearView Monitor.

The new Pathfinder also features Nissan’s advanced, class-exclusive Around View™ Monitor, which provides the driver a virtual 360-degree image of the area around the vehicle.  Other technology includes Tri-Zone Automatic Climate Control, Bluetooth® Hands-free Phone System, power rear liftgate, iPod® integration and tri-zone entertainment system with 2nd row head restraint-mounted DVD display screens.

The Tire Pressure Monitoring System (TPMS) is available with individual tire pressure display and class-exclusive Easy Fill Tire Alert that provides both visual and audible signals to help owners conveniently maintain correct tire pressures without the use of a gauge. Available remote engine start function allows the climate control system to warm up or cool down the interior prior to driving.

"The new Pathfinder carries on the tradition of the previous generations of adventure-ready Pathfinders that have come before – offering a new level of family enjoyment and engagement that is just right for today’s real-world, everyday uses," concluded Castignetti. "After more than 25 years, Nissan is ready to tackle new terrain and the new challenges of modern family lives with the Next-Gen SUV, the 2013 Pathfinder."

Courtesy of Nissannews.com

Car Maintenance Tip of the Week

Oil Change Timing
Oil changes every 3,000 miles used to be required jobs, just like cleaning the accumulated fuzz from record player needles or defrosting freezers. Today, advances in engine design and lubricants make oil changes something to be done when the schedule calls for it, not when granddad says it's time. Some cars call for 5,000-mile change intervals, some up to 15,000-mile stints. Others have a variable timer. Follow the schedule and use the oil called for by the manufacturer.

2013 Nissan Altima Test Drive & Car Video Review

Free manicures on ladies' day

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Tuesdays and Wednesdays are ladies' days at West Covina Nissan!  Stop by the dealership and receive a complementary manicure while you wait for your car!

Custom Nissan Commercial Vehicles

Does anyone have need for a commercial van for their business?  Head to our website to customize your own Nissan NV;  you can even create custom graphics to go on the van!

Click HERE to get started.

2012 Nissan Pathfinder – Up to $4000 in Savings

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Save Up to $4000 on a new 2012 Nissan Pathfinder with the following options:

[1] $500 NMAC Cash available and combinable with cash back, when you finance through NMAC at standard APR. Subject to credit approval.
$500 NMAC Cash available on 2012 Pathfinder . NMAC Cash valid 10/02/2012 through 10/31/2012. Available and combinable with cash back, when you finance through NMAC at standard APR. Subject to credit approval. Must take delivery from new dealer stock. See dealer for details. 

[2] 2012 Pathfinder $1,000 Bonus Cash
$1,000 Bonus Cash available on 2012 Pathfinder . Bonus Cash valid 10/02/2012 through 10/31/2012. Available on lease and purchase. Must take delivery from new dealer stock. See dealer for details.

[3] 2012 Pathfinder 0.0% APR financing for up to 36 months, 0.9% APR financing for up to 60 months or 1.9% APR financing for up to 72 months AND $500 NMAC cash for well qualified buyers OR $2,500 cash back
Subject to residency restriction. Varies by Nissan Region. Customer may choose (a) special APR with NMAC cash, (b) standard APR through NMAC with customer cash and NMAC cash, or (c) customer cash. Financing is subject to NMAC Tier 0 through Tier 1 credit approval. $27.78 per month per $1,000 borrowed at 0.0% for 36 months, $17.05 per month per $1,000 borrowed at 0.9% for 60 months, $14.71 per month per $1,000 borrowed at 1.9% for 72 months, on all new above-noted vehicles in dealer stock. NMAC cash available when you finance through NMAC and is subject to credit approval. Down payment may be required. Cash back when you purchase from new dealer stock. See dealer for details. Offers end 10/31/2012.

 Visit our webpage for info on all new vehicle specials and incentives!

Link: http://www.westcovinanissan.com/index.htm

October Service Special and Contest!

Come in between October 1st and October 31st, 2012 and enjoy a 100 point courtesy check-up. To schedule an appointment call (888)754-4346  or head over to our website at www.westcovinanissan.com.  Nissan Vehicles only.

While your here, enter for a chance to WIN* two tickets to New York to Attend the 78th Annual Heisman Memorial Trophy Gala. After visiting us, just go to www.nissancarcareevent.com to enter.

Monthly Coupon Specials: October

We are offering some great savings this month for our Facebook fans!  Head over to our offers page to check it out and print your copy of our monthly coupon.

Click HERE to visit our Facebook Offers page

Lightning Bolt in Yokohama

London Olympic gold medalist and multi World Record holder Usain Bolt will visit Nissan's Global Headquarters gallery for a commemorative event on October 11, with guests and media invited.

Since June 1, advertisements for Nissan featuring Bolt have appeared at major world airports as part of the company's "WHAT IF_" campaign.

The world's fastest man owns one of the world's fastest cars, the Nissan GT-R, and in his first visit to Japan since the Olympics various events are planned for his fans.

Stay tuned.

Courtesy of nissannews.com

 

Recent tax changes potentially make now the best time to purchase a new NV Van for your business!

Now may be the best time to buy a new Nissan NV Commercial Van!  Recent tax changes to IRS Section 179 encourages small business owners to invest in new equipment. 

The changes allow for business owners to deduct the purchase price of equipment such as an NV Van from their current year taxes!  Consult your accountant or financial adviser to see if this change is something that could benefit you and your business!